Setenay Erkul Architects is an Istanbul based design studio working across multiple scales, with a collaborative approach that values open dialogue both within the team and with clients.

 

For this project, we aimed to reflect the harmony Setenay Erkul creates through simplicity in her architectural work within the brand identity and website. We followed a consistent and minimal framework, introducing subtle, unexpected color blocks and forms along the way.

 

Instead of defining a single brand color, we developed a flexible color palette and embraced variation. On the website, each visitor is met with a different color, reinforcing this sense of change.

 

The SEA identity balances consistency and clarity, offering small moments of discovery throughout a calm and coherent flow.